Vidyard’s Summer18 Update Helps Businesses Go Video-First


June 26, 2018

Vidyard launches new video participant, brings seamless video messaging to extra third occasion apps to assist companies meet rising demand for video-based content material and communication

KITCHENER, Ontario – June 26, 2018 – Vidyard, the main video platform for enterprise, in the present day unveiled its newest product enhancements to assist companies generate higher leads and drive higher viewers engagement by embracing a ‘video-first’ mentality. With its Summer 2018 replace, Vidyard has expanded its Vidyard GoVideo accomplice ecosystem to assist companies carry private video messaging to a broader base of staff whereas optimizing its core video participant for each desktop and cell efficiency.

“Video content publishing in business has nearly doubled within the last 12 months as we all look to keep pace with the changing expectations of today’s buyers and employees,” says Michael Litt, Co-founder and CEO of Vidyard. “There is a clear trend towards going video-first throughout the customer experience. We’re committed to helping organizations realize this vision by making video a seamless and integrated part of marketing, sales and customer service programs.”

New capabilities launched by Vidyard in the present day embody:

  • Vidyard GoVideo Now Available in Additional third Party Apps: Vidyard’s flagship video messaging app is now out there straight inside Drift, Frontspin, Allbound, Zendesk and Salesforce’s Quip Collaboration Platform. These new partnerships allow a broader set of staff to simply file, share and monitor video messages from inside their present workflows and enterprise functions of alternative.
  • Enhanced Video Player to Power Video-First Websites: As companies add extra movies to their digital properties, they want to take action with out compromising web page load occasions and the cell expertise. Vidyard’s enhanced video participant now helps JavaScript minification, search engine marketing enhancements and superior responsiveness to assist optimize the efficiency and rating of video-first web sites.
  • Best-in-Class Marketo Integration: Vidyard is now a totally licensed Marketo integration, the primary video platform to attain this standing. Along with the certification comes various efficiency and have enhancements for joint customers of Marketo and Vidyard, making it simpler than ever so as to add video to advertising campaigns whereas having the ability to monitor precisely how audiences interact in that content material.

Partner Ecosystem Expansion Brings Video to Broader Set of Business Apps

It’s by no means been simpler so as to add private video messages to gross sales outreach, buyer help circumstances and inner collaboration. Announced in the present day, Vidyard provides a brand new wave of native app integrations for main advertising, gross sales and collaboration options.

  • Vidyard GoVideo for Drift: Drift customers can now file and ship video messages to their prospects and clients from proper inside Drift’s conversational advertising platform. In addition to sending custom-recorded movies, advertising and gross sales reps can even share on-demand video property natively inside numerous Drift functions.
  • Vidyard GoVideo for Frontspin: Sales reps can now create, entry and ship movies to their prospects from inside Frontspin’s gross sales communication answer as a method to increase response charges, improve engagement and construct higher relationships with prospects.
  • Vidyard GoVideo for Allbound: Allbound customers can now entry their Vidyard GoVideo recordings from inside their accomplice relationship administration (PRM) platform. Quickly add movies to Allbound’s customized prospect pages in order that reseller reps can talk with their prospects on a one-to-one foundation.
  • Vidyard GoVideo for Quip: Teams utilizing Salesforce’s Quip Collaboration Platform can now use Vidyard GoVideo to publish video messages inside collaboration tasks to offer suggestions and feedback in a extra strong manner. In addition to Quip, Vidyard gives native integrations with Salesforce’s Marketing Cloud, Sales Cloud, Community Cloud, Service Cloud and Chatter product choices.

“If you’re a marketer or a salesperson today, messaging and video need to be number one and two in your marketing and sales toolkit. Now that’s as easy as ‘one click’ inside of Drift with our new Vidyard integration,” says Dave Gerhardt, VP of Marketing at Drift.

To study extra about partnership alternatives or to use to Vidyard’s GoVideo Partner Ecosystem program so as to add video seize and sharing to your personal utility, please e mail govideopartners@vidyard.com.

More Information:

About Vidyard
Vidyard is the video platform for enterprise that helps organizations drive extra income by way of using on-line video. Going past video internet hosting and administration, Vidyard helps companies drive higher engagement of their video content material, monitor the viewing actions of every particular person viewer, and switch these views into motion. Global leaders akin to Honeywell, LinkedIn, Citibank and Sharp depend on Vidyard to energy their video content material methods and switch viewers into clients.

Media Contact:
Sandy Pell, Senior Manager, Corporate Communications, Vidyard
press@vidyard.com

Vidyard’s Summer18 Update Helps Businesses Go Video-First Across the Customer Lifecycle

Sandy Pell

Sandy Pell

Sandy Pell is the Head of Corporate Communications at Vidyard. She’s been named as one among Canada’s PR Top 30 Under 30 by PR in Canada, and one of many Top 20 Tech Women in Canada by the C100. When she is not crafting distinctive communications, you may discover her reworking clean areas into exceptional locations as a business mural artist!



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