The Best Animated & Explainer Videos Case Studies


animated and explainer videos case studies

Explainer Videos. Animated Videos.. Interactive Videos…

No matter what kind they arrive in, movies are in every single place.

You simply can’t deal with movies as a good-to-have piece of your total advertising and marketing technique.

They are an absolute should and are the brand new progress gas. In truth,

  • 54% of individuals wish to see extra video content material from companies.
  • 83% of customers worldwide choose YouTube to look at video content material.
  • 73% of customers worldwide choose seeing movies on social media which can be “entertaining.”

From large manufacturers to startups, firms of all sizes depend on movies to develop their enterprise.

At Explainify, we’ve been lucky to work with a number of the world’s finest firms and assist them share their tales with our movies.

In this publish, we’re itemizing just a few of our favourite Animated and Explainer Video case research we’re tremendous happy with.

Let’s bounce in!

1) Animated Marketing Video – Tyson Hunger Relief

It’s virtually not honest how a lot enjoyable we get to have. We work with some unbelievable manufacturers – who belief us to inform their story in contemporary, enjoyable, new methods.

Tyson Foods had an necessary story to inform. Since 2000, they’ve donated 100 million kilos of meals by partnerships with starvation aid organizations throughout the US.

We are all the time extremely impressed to get the prospect to work with firms which can be making such a giant distinction.

So after all we stated sure to creating an animated advertising and marketing video that will show their wonderful outcomes and work that conjures up communities across the globe.

But the parents at Tyson weren’t glad with a cliche, feel-good video to ship the information. Tyson was searching for contemporary methods to breathe life into their historic model initiatives and alternatives.

The end result was this goofy, enjoyable, and finally compelling video that helps viewers perceive simply how a lot meals 100 million kilos actually is.

Animated Marketing Video Case study - Explainify

2) Animated Marketing Video – GE Power and Water Egypt Project

Sometimes, goals come true.

We’ve been followers of GE‘s advertising and marketing/promoting for a protracted, very long time. So when their Power and Water division approached us to make an animated model video saying their current partnership with the nation of Egypt, we stated “Absolutely!”

When they requested us if we may do it in three weeks? We stated, “We’ll do it in two.”

After quite a lot of late nights and Saturdays fueled by caffeine and enthusiasm, we had this advertising and marketing video on our arms – and we knew it was one thing particular.

The animated model video was a part of broader press launch saying the partnership – a narrative that was featured on 1000’s of high information websites like Bloomberg and Reuters. We have been so excited to be part of this challenge and assist to convey this video to life for GE.

The better part? The GE group was so blown away, they deliberate on working with us for the foreseeable future.

We hope you find it irresistible as a lot as we do!

Animated Explainer Video Case study - Explainify

three) Animated Marketing Video – Demandbase Sales Accelerator

When gross sales and advertising and marketing aren’t aligned, your organization suffers.

We acquired an opportunity to work with an organization that helps to align advertising and marketing and gross sales for an animated explainer video.

Here are some necessary stats that present how of not aligning your gross sales and advertising and marketing targets can have a big impact on what you are promoting. Take a glance right here:

  • 84% of gross sales and advertising and marketing groups are misaligned.
  • 79% of leads by no means convert to gross sales.
  • 80% of gross sales content material by no means will get utilized by your salespeople.
  • 57% of shoppers really feel like salespeople stroll into a gathering unprepared.

Read these stats once more. How loopy are these stats?

Thankfully, Sales Accelerator from Demandbase helps align advertising and marketing and gross sales.

We can’t flip down the prospect to work with firms who’re creating modern enterprise options, so when Demandbase got here to us requesting an animated explainer video for his or her gross sales/advertising and marketing alignment instrument, we have been intrigued.

Using a mixture of reside software program screens and conceptual animation, we created a Demandbase explainer video that reveals off Sales Accelerator – and appears good on the identical time.

Animated Marketing Video Case study - Demandbase

four) Animated Marketing Video – LaunchHub

If you’re a cell app marketer trying to take your app to the subsequent stage and also you wish to ensure that your advertising and marketing marketing campaign actually pays off. With all of the unknowns, it’s worthwhile to understand how your app will carry out sooner or later. You want LaunchHub.

Working with LaunchHub was actually a collaborative course of. It took our storytelling experience and their domain-specific information working in tandem to determine the easiest way to elucidate what they do.

We wished to craft an animated advertising and marketing video that offered their predictive cell analytics platform in an enticing technique to cell entrepreneurs – whereas nonetheless exhibiting that the group at LaunchHub is aware of their stuff.

We assume you’ll agree that this one’s a win!

Animated And Explainer Videos Case study - Launchbase

5) Animated Explainer Video – Real Agent Guard

Making an animated explainer video on your app is one thing that almost each app firm ought to reap the benefits of.

Sometimes it’s troublesome for customers to know precisely what your app does or the way it works and an animated explainer video actually helps to make clear these particulars on your readers.

We have been requested by an incredible firm known as Real Agent Guard to assist them to create an animated explainer video that will clarify the worth of their app and far, way more.

Real Agent Guard retains actual property brokers secure – and deters criminals.

When we have been requested to make a video explaining their safety app and platform particularly designed to maintain actual property brokers secure, we knew we may do one thing actually particular for them.

We fell in love with the “secret agent tech” really feel to this product, and we actually performed it up within the explainer video. The result’s a enjoyable, modern, and surprisingly thrilling animated explainer video. This video completely landed with a splash and we’re very excited to share it with you.

Explainer Video Case Study

If you’d like to check out a number of the different superior animated explainer movies we’ve made for different app firms, click on right here.

6) Animated Explainer Video – Buy Hold Sell

Investing is a giant a part of many individuals’s monetary portfolio and future plans. It will also be difficult and cumbersome for individuals with massive portfolios all the way in which to those who don’t know the place to start out.

Many individuals rent companies to care for their funding portfolio however what for those who can’t afford that type of particular help? That’s what this explainer video is about and…

That’s the place Buy Hold Sell is available in. If investing is necessary to you and also you don’t have a big portfolio, you don’t want tons of analysis. You want Buy Hold Sell.

We have been requested by our buddies at Intelligent Investor to create an animated explainer video to assist clarify and promote their new decreased recommendation providing for Australian traders.

We knew to do justice and ship a top quality video, step one is with the ability to perceive their target market. So we dug in deep and labored with their group to find out what mattered most to their potential shoppers.

We discovered that their viewers cared about getting an awesome worth with out sacrificing the standard monetary evaluation they’d come to count on from Intelligent Investor. That’s precisely what Buy Hold Sell delivers.

With such completely tailor-made messaging in place, we have been capable of design a lovely, high-end video that reveals simply what a premium providing Buy Hold Sell is.

7) Collective Bias: An Adventure in Live-Action Video

One of the good issues about constructing long-term friendships with our shoppers is that we get to work with them repeatedly as their wants and technique change. So when Collective Bias requested us to collaborate with them on a collection of live-action brand-positioning movies, there was no hesitation.

This was such an awesome alternative for us to strive one thing new, one thing modern: We wished to mix stunning, wealthy, reside photographs with the killer explanatory energy of our animated movement graphics.

A whole lot of scripting, revising, storyboarding, revising, scheduling, and… nicely, you get it. There are all the time so many shifting items to contemplate that it’s straightforward to lose observe – and the cameras aren’t even rolling but!

And it’s all completely value it, as we found when the primary video lastly went reside:

When we watched it with the shopper for the primary time, there may need been some joyful tears.

Fueled by espresso and fried hen – we’re within the South, in spite of everything – we took our crew and cameras to a number of areas over a number of days. We labored with canines, school college students, and Collective Bias execs to inform an awesome visible story. And ultimately, all of it got here collectively.

Experiences like these make us grateful:

  • For shoppers who entrust us with the hefty accountability of telling their story nicely.
  • For a inventive group that courageously says “yes.”
  • For alternatives to interrupt new floor and push past the borders of what appears attainable.

More than that, although, experiences like these make us keen.

eight) Explainer Video: ServiceTitan

ServiceTitan is dispatch software program on steroids, turning what you are promoting into the last word service machine!

The people at ServiceTitan approached us searching for a easy, skilled explainer video that will clarify their software program whereas speaking clearly with their target market: service sector enterprise house owners.

Our major job is basically to take our shoppers enterprise choices and holistically craft them into 60-90 second masterpieces which can be simply digestible for everybody to see.

We’re so ecstatic with the ultimate product! The video is crisp and clear, with fantastically easy design, eye-catching coloration, and only a trace of humor.

Client Happiness:

I used to be impressed by their capacity to ship a outstanding product on time and inside funds. What’s extra, I’m astounded by how they have been capable of perceive our (admittedly difficult) enterprise, summarize it succinctly, and promote it powerfully in a lovely explainer video… I didn’t must raise a finger. I spent 5 minutes discussing my enterprise with them, and some weeks later, I acquired a world-class video.

9) Animated Explainer Video: Shell Energy Connect

In a world buzzing with power choices, details, and elements, it’s necessary to trace down the knowledge that really issues to you – so you may make sensible choices.

Shell Energy Connect means that you can do this so you may have all the knowledge it’s worthwhile to help your day-to-day enterprise.

The group at Shell Energy North America determined it was time to provide their industrial and industrial buyer portal a reboot, and so they requested us to assist them inform that story. We discovered the Shell fashion pointers and created a video that was clear, easy, partaking… and completely on-brand for this storied firm.

Oh yeah – they have been additionally a blast to work with!

10) Animated Explainer Video: Infinity

Every from time to time, a challenge comes alongside that’s simply plain enjoyable.

Infinity was that type of challenge. The guys at WeMod have created a platform that makes modding (modifying) pc video games straightforward. Right away, we knew we may have a blast with this one. And we expect the outcomes present simply how a lot enjoyable we had.

11) Animated Explainer Video: Priory Solutions

When you assume “institutional research,” chances are you’ll not routinely assume “fun.”

That was precisely our thought earlier than we had the prospect to work with Priory Solutions. But our shopper trusted us to make a video that was enjoyable, efficient, and a bit quirky.

This isn’t your customary demo for a analysis platform. No sir, it’s about adventurers on the search for information. Watch this video, and revel in. When manufacturers are prepared to take dangers, that is the type of video they get.

Animated And Explainer Videos Case Studies - Explainify

12) Interactive Video: Clean & Clear

As skilled storytellers, we’ve to continually put ourselves within the minds of entrepreneurs, resolution makers, and customers.

We don’t often must get inside the pinnacle of a pre-teen.

But when Clean & Clear introduced us on to create two animated movies for his or her in-class middle-school marketing campaign, that’s precisely what we needed to do.

We beloved working with Clean & Clear. They trusted us to take some large dangers, permitting us to assume outdoors the field, inform some enjoyable tales, and even to strive our hand at interactive video for the very first time.

The manufacturing course of unfolded over a number of months, and we labored in tandem with web-development and copywriting groups. In the top, all of it got here collectively in time for launch and when Clean & Clear watched the ultimate video, they have been overjoyed.

Interactive Video Case Study - Clear & Clear

13) Animated Explainer Video: Ditto

Every day, greater than 750 million footage are shared on social media. They seize what persons are captivated with and, due to the followers who love your model, your brand is in lots of them.

To measure your model’s popularity or fairness on social media, it’s worthwhile to understand how many individuals are sharing your model logos or footage.

And Ditto’s brand detection engine offers you the social media perception you want – by photographs!

The people at Ditto approached us to make a video explaining to companies how they will harness the ability of brand recognition to spice up their social media campaigns, and we took that mission critically.

For their video, we made use of silhouettes in order that our instance model, “Awesome Water,” would present up clearly in each body. Combined with a vibrant and thrilling coloration palette and a killer script, that is one more video we’re proud to share.

Animated Explainer Video - Ditto

14) Sales Explainer Video: DialedIN

If you’re a gross sales and advertising and marketing skilled who spends loads of time creating shopper shows and also you’re questioning in case your presentation is even being learn and/or connecting together with your viewers?

You have to get DialedIN.

Sales Explainer Video - Dialed In

Client Happiness:

Eric and his group at Explainify have been merely very good to work with. They bear in mind just one factor … the shopper. These guys went above and past the decision of obligation and it was clear from the start of our challenge that their sole goal was to ship DialedIN a video that actually sells our firm. It was additionally reassuring to know that Eric stored his promise of his payment being his payment. That is, no added extras, no cream on high, no further $$ for surprising ancillaries (as can usually be the case for media manufacturing). They quoted the job and so they caught to that quote, a uncommon delight. Explainify are true are masters of their craft and I’ll definitely be partaking their companies once more.

–Hamish Cook, DialedIN

15) Explainer Video: Expedia Affiliate Network

Expedia’s CTO reached out and tasked us with making a 90-120 second video that explains to builders / entrepreneurs how easy and simple their Expedia Affiliate Network API is to make use of.

It’s a bit difficult for the layman, however turned out to be an awesome match for his or her target market.

Expedia is extraordinarily pleased with the way in which their video turned out. We have been honored to help such a cool firm and look ahead to future tasks with them!

Animated And Explainer Videos Case Studies - Expedia

16) Explainer Video: PrivacyStar

PrivacyStar is a cell app that helps you cease annoying, harassing calls – and texts – from individuals and locations you don’t even know!

We have been tasked with creating a brief & easy video that contains a household receiving annoying calls and utilizing the app to cope with these pesky callers.

Because the video may even be performed in-store with no sound, we created this model with textual content overlays. Fun Fact: This video has been performed over 106,000 occasions!

Animated And Explainer Videos Case Studies - PrivacyStar

Conclusion

There you may have it.

These are sixteen of our favourite animated and explainer movies tasks we’ve labored on. We had a blast engaged on these and discovered lots within the course of.

Which one did you want probably the most?

Tell us within the feedback beneath!

And in case you are searching for a trusted companion for movies and to inform your story to the viewers, you’ve come to the best place.

Get in contact with us at the moment!



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