Leading gross sales acceleration platforms are turning to one-to-one video messaging powered by Vidyard to assist their clients guide extra conferences and humanize the gross sales course of
WATERLOO, Ontario – November 28, 2018 – Vidyard, the main video platform for enterprise, right this moment declares that InsideSales.com and different main suppliers of gross sales engagement and gross sales prospecting options have built-in Vidyard GoVideo to energy one-to-one video messaging inside their platforms.
Known for ease of use in shortly capturing, sharing, internet hosting and monitoring personalised movies, Vidyard GoVideo, Vidyards’s flagship video messaging app, helps gross sales professionals develop extra pipeline by incorporating personalized one-to-one video messages into each step of the client journey. These characteristic integrations and functions be part of Vidyard’s flourishing Integrations Directory, a set of greater than 30 advertising and marketing and gross sales options that convey the facility of video to a broad spectrum of platforms serving to gross sales, advertising and marketing, and buyer expertise professionals humanize enterprise communications with video.
These industry-leading gross sales organizations have turned to Vidyard to assist remedy buyer ache factors by means of the usage of one-to-one, personalised movies which are seamlessly constructed into their platforms:
- Autoklose: Sales professionals can automate their method by means of the gross sales course of, closing extra offers quicker by sending video communication to their high targets.
- Cognism: Help gross sales groups attain over 400M enterprise professionals with customized personas, campaigns, gross sales sequences, and private video messaging with Prospector.
- FrontSpin: Enable gross sales reps to attach with 3x extra leads, streamline workflow with account-based playbooks, and improve engagement with personalised video emails.
- Groove.co: Help gross sales groups enhance effectivity, get actionable insights, and drive income with private video messaging in each stage of the gross sales cycle.
- HubSpot: Create highly effective connections in any respect phases of the client journey with HubSpot Video – from producing results in closing offers to delighting clients.
- InsideSales.com: Accelerate gross sales and enterprise progress with the one full-stack AI Sales platform powered by Collective Intelligence™ insights into billions of worldwide B2B purchaser interactions. The InsideSales.com platform contains essentially the most correct and compelling Email Prospecting module that makes creating, concentrating on, and monitoring multi-recipient emails with video and attachments as simple and compelling as SnapChat and Instagram.
- Mixmax: Send out gross sales emails that really get replies! Increase conversions with templates, sequences, and private video for outbound communications.
- PandaDoc: Create, ship, monitor, and e-Sign client-facing paperwork now enhanced with video communication designed to win extra enterprise.
- Theta Lake: Enhance video ROIs by streamlining compliance evaluate course of by means of automated danger detection, AI-assisted workflow, and compliant archiving.
- VanillaSoft: Helping gross sales groups qualify and shut extra offers with VanillaSoft’s Sales Engagement platform and private video messaging.
Quota-Crushers Turn to Video to Stand Out: The Rise of Video Selling
“There’s a growing chasm between buyer expectations and traditional email outreach. Conditioned by social media apps like Instagram, modern buyers want timely, informed, and personalized experiences,” says Gabe Larsen, Vice President of Growth for InsideSales.com. “At InsideSales.com, we are transforming the state of B2B sales prospecting with the world’s most accurate and effective email prospecting AI platform and we are happy to include seamless video integration with solutions like Vidyard’s GoVideo. Instead of simply reporting email opens and clicks, we help Sales understand precisely when content like video and other attachments are viewed and by whom so that they can respond at the right moment.”
Research reveals that utilizing video content material has a big constructive affect on each open and reply charges. Teams that use video get pleasure from a 16% bump in open charges and a outstanding 26% improve in replies. Data scientists concluded that a well-placed and timed video in a gross sales outreach is an undisputed value-add to gross sales cadences. Moreover, emails containing a video despatched throughout the 2nd and 20th day of a cadence end in considerably increased reply charges.
Video Transcends the Entire Organization
With hundreds of thousands of movies created by practically 500,000 customers, Vidyard GoVideo helps energy gross sales conversations as a result of it takes care of the heavy lifting, together with video seize, cloud-based video internet hosting, and encoding, video playback on devoted pages, video engagement monitoring and video view notifications. One-to-one movies are additionally displaying increased ranges of engagement than extra polished video content material as a result of it’s seen as genuine and due to this fact extra reliable.
“By further extending the reach of Vidyard GoVideo to help sales professionals, we’re making it incredibly simple for any sales rep or solutions engineer to create personal video messages, access existing video content, and build custom playlists for customers and prospects, then share and track video viewing data within existing business applications,” says Michael Litt, CEO and Co-founder of Vidyard. “Along with our partners, we are breaking down the barriers of video adoption and helping sales teams realize the full potential of what video can add to their prospecting, selling and customer success efforts.”
Today’s partnership announcement comes one yr after Vidyard expanded its Integration Directory companion ecosystem with the introduction of its Vidyard GoVideo companion app. With greater than 30 companion integrations and functions, together with HubSpot Video, a totally built-in video resolution made accessible to HubSpot clients, Vidyard’s Integration Directory companions depend on Vidyard to energy built-in experiences for video internet hosting, video analytics, and personalised video messaging. Vidyard is dedicated to serving to enterprise professionals entry, create, share and monitor their movies from throughout the functions they depend on day by day.
Vidyard is the video platform for enterprise that helps organizations drive extra income by means of the usage of on-line video. Going past video internet hosting and administration, Vidyard helps companies drive better engagement of their video content material, monitor the viewing actions of every particular person viewer, and switch these views into motion. Global leaders resembling Honeywell, LinkedIn, Citibank and Sharp depend on Vidyard to energy their video content material methods and switch viewers into clients.
Sandy Pell, Senior Manager, Corporate Communications, Vidyard